Produced at: Nathaniel Howe Studios
Client: FOX
Creative Director: Nathaniel Howe
Role: Art Direction / Design
Tools: Photoshop / Illustrator / Cinema4D / After Effects
Fox Sports MLB 2018 National Package
While freelancing with Nathaniel Howe Studios I had the opportunity to design boards and animate for Fox Sports Baseball. This was for Fox Sports regional stations to use a toolkit to run promos for games that felt fresh over the lengthy baseball season. My boards where initially chosen (the look below) but the client decided to do a 3D version which I then led animation on.
Initial Look Dev.
My goal for this direction was to create an app like composition that would be toolkit-able and easy to work with for the 70+ editors that this would be using it. I also created a custom icon set accompany the graphics which ended up going to broadcast.
Final Look
Animation development with final look. All logos and icons where swappable within after effects so editors could update as needed.